Privacy Policy

Last Updated: [February 11th 2026]

1. Who We Are (Data Controller)

1. The Fintech Benchmark Ltd (“we”, “us”, “our”) operates fintechbenchmark.com.
2. We are the data controller responsible for your personal data.
3. Data Controller: Fintech Benchmark Ltd
4. Email: info@fintechbenchmark.com
5. Contact us if you have questions about this policy or how we process your data.

2. Introduction

1. We are committed to protecting your privacy.
2. This Privacy Policy explains how we collect, use, and share information when you use our website and services.
3. By using our website, you agree to the practices described in this policy.

3. Information We Collect

a) Information You Provide Directly

We collect this when you register as a user or vendor:

1. Name
2. Email address
3. Company details (if applicable)
4. Any information you provide about products or services

b) Information Collected Automatically

When you visit our site, we may collect:

1. Pages you view and how long you spend on them
2. Products or companies you click on
3. General location (city or country)
4. Device and browser information

4. How We Use Your Information

For All Users

1. To provide and maintain the website
2. To improve website functionality and user experience
3. To communicate with you about your account, updates, or offers

For Vendors

1. To allow vendors to manage their company and product information
2. To show vendors aggregated or anonymised data about page views and interactions
3. If you opt in, to share your identity and contact information with vendors whose pages you visit

5. Sharing Your Information

With Vendors

1. Vendors may see aggregated or anonymised activity data about their pages.
2. Vendors only receive personally identifiable data (name, email) if you explicitly opt in.

With Service Providers

1. We may share data with companies that help us operate the website (e.g., hosting, analytics).

Legal Requirements

1. We may disclose your information if required by law or to protect our rights.

6. Cookies and Tracking

1. We use cookies and similar technologies to improve your experience and collect usage data.
2. You can control cookies through your browser settings.

7. Your Rights

Under UK GDPR, you have the right to:

1. Access your personal data
2. Correct inaccurate data
3. Request deletion of your data
4. Restrict how we use your data
5. Object to processing for direct marketing or profiling
6. Receive your data in a portable format

To exercise these rights, contact us at info@fintechbenchmark.com

8. Data Retention

1. We keep personal data only as long as necessary for the purposes described above or as required by law.

9. Security

1. We implement reasonable technical and organisational measures to protect your data from unauthorised access or disclosure.

10. Use of a Third‑Party AI Chatbot Provider (Chatbase)

Data collected via the widget

1. Chat content (questions, messages)
2. Basic technical data (IP address, browser, device info, timestamps)

Purpose of processing

1. Customer support
2. Product discovery and guidance
3. Analytics to improve the chatbot and our services

Data processors & location

1. Data is hosted on secure GCP/AWS servers in us‑east.
2. Chatbase uses OpenAI’s API to generate responses.
3. OpenAI does not use API data to train their models.

Legal basis

1. Legitimate interests for support and service improvement
2. Chatbase is GDPR‑compliant and SOC 2 Type II certified

Retention & user rights

1. Chatbase keeps logs indefinitely.
2. To remove a conversation, contact dev@fintechbenchmark.com with:
3. Date
4. Time (including timezone)
5. Nature of the chat

11. Changes to This Privacy Policy

1. We may update this Privacy Policy from time to time.
2. Changes will be posted on this page with the updated “Last Updated” date.

12. Contact Us

If you have questions about this Privacy Policy or how we handle your data, contact:

1. Email: info@fintechbenchmark.com