Market Intelligence Platforms features explained
for Due Diligence
Every feature we track for Market Intelligence Platforms products, with a description of what each one means.
Alerting & Monitoring
Proactive intelligence with alerts and monitoring on companies, sectors, metrics, or trends relevant to diligence.
- Activity Log
- Store and retrieve history of triggered alerts and actions.
- Alert Speed
- Average time for an event to trigger an alert.
- Custom Alert Rules
- User-defined triggers for updates on chosen metrics/companies.
- Daily/Weekly Digest
- Automated summary emails/reports on watched industries or companies.
- Event-driven Notifications
- Immediate alerts for events (funding, M&A, news, regulatory changes).
- Report Automation
- Schedule and receive periodic automated industry/company reports.
- Threshold-based Watchlists
- Set watchlists that notify when specific thresholds are breached.
Collaboration & Security
Features supporting team collaboration, access control, data privacy, and compliance for sensitive diligence processes.
- Access Control
- Granular setting of permissions at data, project, and user levels.
- Audit Logs
- Comprehensive tracking of user actions for compliance.
- Collaborative Annotation
- Shareable notes, comments, and annotations on datasets.
- Data Retention Controls
- Flexible retention/deletion policies for sensitive data.
- Secure Data Storage
- Use of encrypted and compliant (e.g., SOC2, ISO27001) storage.
- Secure Sharing
- Controlled external sharing of reports or insights with time-limited links.
- Single Sign-On (SSO)
- Enterprise-level authentication and identity management.
- Two-Factor Authentication
- Enhanced login security via two-factor auth.
Competitive Landscape Analysis
Capabilities specific to understanding market structure, player positioning, market share, and the competitive environment.
- Acquisition & Exit Tracking
- Tracks M&A and exit activity among competitor set.
- Competitor Mapping
- Visualization and clustering of competitors in terms of business model, stage, and size.
- Custom Peer Set Creation
- Allows users to define and save custom lists of competitor companies for repeated analysis.
- Digital Presence Analytics
- Measures online visibility, social presence, and web traffic for competitors.
- Funding and Investment Tracking
- Coverage of competitors’ funding rounds and investors.
- Geographic Competitor Segmentation
- Ability to segment and view competition by region or country.
- Headcount and Team Analysis
- Provides breakdowns of competitor company sizes and organizational structures.
- Market Share Estimates
- Availability of market share breakdowns for key players.
- Partnership & Ecosystem Mapping
- Mapping of competitor partner networks and ecosystems.
- Player Number Limit
- Maximum number of players that can be analyzed simultaneously.
- Product Comparison Tools
- Ability to compare product features, pricing, or go-to-market strategies between companies.
- SWOT Analysis Automation
- Automated generation of SWOT (strengths, weaknesses, opportunities, threats) reports for selected competitors.
Cost, Licensing & Support
Considerations about licensing models, price transparency, support, and training resources for optimal platform utilization.
- 24/7 Support Availability
- Round-the-clock technical or product support.
- API Call Quota
- Maximum number of API calls per month.
- Custom SLAs
- Negotiable service level agreements for uptime and support response.
- Dedicated Customer Success Manager
- Assignment of a human specialist for onboarding and ongoing support.
- Flexible Licensing
- Options for per-user, team, or enterprise licensing.
- Free Trial or Demo
- Availability of a no-obligation trial or custom demo.
- Knowledge Base & Documentation
- Comprehensive support, onboarding and usage guides.
- Marketplace Integration
- Ability to subscribe and manage access through cloud marketplaces (e.g. AWS Marketplace).
- Transparent Pricing
- Clear display of product packages and fees.
Data Coverage
Extent and depth of market and industry data covered, ensuring the platform captures wide-ranging and granular datasets for comprehensive analysis.
- Alternative Data Sources
- Integration and coverage of alternative or non-traditional data sources.
- Company Universe
- Total number of companies tracked on the platform.
- Coverage of Private Markets
- Whether the platform includes private company and deal data.
- Custom Data Uploads
- Ability to upload and integrate proprietary or custom datasets.
- Geographic Reach
- Number of countries or regions with available data.
- Growth Rate Estimates
- Number of unique growth rate estimates provided per industry/segment.
- Historical Data Depth
- Number of years for which historical data is available.
- Industry Breadth
- Number of industries and sectors covered by the platform.
- Market Size Metrics
- Number of unique market size estimates provided per industry/segment.
- News and Media Monitoring
- Includes monitoring and analysis of relevant news and media signals.
- Patent/Technology Data Coverage
- Availability of patent, IP, and technology landscape data.
- Real-time Data Availability
- Availability of real-time or near-real-time market information.
- Segment Granularity
- Level of sub-sector or microvertical breakdowns provided.
Data Quality & Reliability
Assurance features and transparency regarding data sourcing, updating, and accuracy, critical for high-stakes diligence.
- AI/Human Verification
- Indication of whether data is AI-generated/augmented or human-verified.
- Audit Trail
- Ability to see historical changes and edits to datasets.
- Confidence Scoring
- Assignment of confidence scores to market estimates.
- Data Backfilling
- Ability to backfill missing or outdated data via platform tools.
- Data Refresh Frequency
- Frequency at which datasets are updated.
- Error Reporting
- Mechanism for reporting and tracking data errors or inconsistencies.
- Historical Data Revision Logs
- Logs of all corrections or revisions to previously presented data.
- Source Diversification
- Coverage of multiple independent sources per datapoint.
- Source Transparency
- Visibility into source provenance for each data point.
Integration & Export Features
Functionalities allowing data and insights to be exported or integrated with VC workflow tools (e.g., CRMs, portfolio management).
- API Access
- Availability of APIs for direct data integration.
- CRM Integration
- Built-in connectors to popular CRM or dealflow tools.
- Custom Report Generation
- On-demand creation of tailored diligence reports.
- Data Feed Subscriptions
- Ongoing or scheduled delivery of selected datasets via email or data feeds.
- Excel/CSV Export
- Direct export to spreadsheets for further analysis.
- Export Speed
- Average time to generate and export requested reports/data.
- Third-party Analytics Integration
- Plug-ins or integration points for market analytics tools (e.g., Tableau, Power BI).
- User-defined Templates
- Create reusable templates for exports or insights formats.
Market Size & Trend Analysis
Tools and data points to validate claims on the market's total addressable size, growth trajectory, and future trends.
- Custom Assumption Inputs
- Ability to input and adjust forecast model assumptions.
- Data Source Citations
- Clear referencing of underlying sources for market size and trend data.
- Event Impact Modelling
- Ability to simulate impacts of major events (e.g., regulation changes, pandemics) on market projections.
- Exportable Charts
- Charts and graphs exportable for use in diligence reports.
- Forecast Horizon
- Maximum number of years forward the platform projects out market data.
- Growth Rate Projections
- Provision of forward projections on market growth (CAGR, YoY, etc.).
- Market Driver Analysis
- Identification and scoring of key market growth drivers and inhibitors.
- Market Segmentation
- Detailed segmentation of market size and growth by customer type, use case, or region.
- Scenario Analysis
- Scenario-based projections and sensitivity analysis tools for evaluating market claims.
- TAM, SAM, SOM Calculation Tools
- Ability to calculate or estimate Total, Serviceable, and Obtainable Market automatically.
- Thematic Trend Monitoring
- Monitoring of broader trends (e.g., regulatory, tech, macroeconomic) affecting market evolution.
Search & Query Functionality
Breadth, flexibility, and power of the tools used to search, filter, and query datasets on the platform.
- Advanced Filtering
- Supports multi-parameter filtering (sector, region, funding, etc.).
- Batch Download
- Download capability for results sets.
- Boolean Logic Search
- Support for AND/OR/NOT logic in queries.
- Cross-Platform Search
- Unified searching across all features/data types.
- Custom Query Builder
- Interactive visual tools to build custom dataset queries.
- Natural Language Search
- Allows users to input search queries in plain language.
- Saved Searches
- Ability to save queries for future use.
- Search Speed
- Average time to return complex search query results.
User Experience & Interface
Design and usability aspects, supporting efficient research and collaboration among investment teams.
- Accessibility Compliance
- Adherence to accessibility standards (e.g., WCAG).
- Collaboration Tools
- Integrated notes, tagging, sharing, and workflow features.
- Dashboard Customization
- Users can personalize dashboard layout and widgets.
- Keyboard Shortcuts
- Efficiency support for power users via shortcuts.
- Mobile Access
- Availability of mobile app or responsive web interface.
- Multi-user Access
- Support for team accounts with role-based permissions.
- UI Language Support
- Number of supported languages for the interface.
- User Onboarding & Tutorials
- Availability of in-platform training/guided tutorials.