Client Relationship Management (CRM) Systems features explained
for Client Services
Every feature we track for Client Relationship Management (CRM) Systems products, with a description of what each one means.
360-Degree Client View
Capabilities that provide a holistic, unified dashboard of all client account details, activity, positions, and service history.
- Account Aggregation
- Aggregates data from multiple accounts, consolidating positions, balances, and activities in one view.
- Client Segmentation
- Filters and visualizations to quickly group and analyze clients by segment or profile.
- Cross-Channel Activity
- Shows client activity across email, phone, chat, web, and mobile touchpoints.
- Custom Dashboard Widgets
- Allow users to tailor dashboard content to individual preferences.
- KPIs at a Glance
- Displays key performance indicators relevant to client health and engagement.
- Portfolio Overview
- Summary view of client portfolios, holdings, and risk exposure.
- Real-Time Updates
- Dashboards and client views update dynamically with live data.
- Relationship Mapping
- Visual and data tools to map associations between clients, households, and related entities.
- Service Case Overview
- Unified access to service tickets and requests related to each client.
- Time to Load Dashboard
- Time required to fully load and render the 360-degree client view.
Analytics and Reporting
Advanced tools for generating, visualizing, and distributing insights from CRM data.
- Analytics API Access
- Programmatic access to analytics for integration with other systems.
- Custom Report Builder
- User-friendly interface for building bespoke reports.
- Export Data Formats
- Range of export options for report outputs (PDF, CSV, XLSX, etc.).
- Interactive Dashboards
- Dynamic, visual dashboards with drill-down capability.
- KPI Customization
- Set and monitor key performance indicators relevant to client service.
- Number of Concurrent Reports
- How many reports can be generated simultaneously.
- Real-Time Analytics
- Support for near real-time data visualization and analysis.
- Report Generation Time
- Average time to produce standard analytical reports.
- Scheduled Reports
- Ability to automatically deliver reports on a defined schedule.
- Standard Report Library
- Built-in set of common reports (activity, contact, pipeline, etc.).
Client Communication Tools
Built-in or integrated solutions for messaging, document sharing, and outbound campaigns to clients.
- Automated Reminders
- System-generated reminders for pending actions or documents.
- Bulk Email Campaigns
- Ability to create and send targeted email campaigns to clients.
- Campaign Analytics
- Track open rates, clicks, and engagement for outbound communications.
- Concurrent Campaign Limit
- Maximum number of simultaneous outbound campaigns.
- E-Document Delivery
- Securely send statements, disclosures, and other documents to clients.
- Message Delivery Time
- Average time for messages to be delivered to clients.
- Opt-In/Opt-Out Management
- Maintain compliant records of client marketing communication preferences.
- SMS Integration
- Direct messaging via SMS to clients’ registered numbers.
- Secure Messaging
- End-to-end encrypted chat or messaging with clients within the platform.
- Template Management
- Central management of approved email and message templates.
Client Data Management
Features that facilitate the secure storage, organization, and retrieval of client information and documentation.
- Advanced Search and Filtering
- Robust search functionality with multiple filter options to quickly locate client records.
- Bulk Data Import/Export
- Support for importing or exporting client data in various formats (CSV, Excel, etc.).
- Compliance Tagging
- Ability to tag and flag records for regulatory and compliance review.
- Comprehensive Client Profiles
- Ability to store and display detailed information for each client, including personal, financial, and contact information.
- Custom Fields
- Ability to add company-specific fields to client profiles.
- Data Enrichment Tools
- Integration or automatic population of client profiles with data from external and internal sources.
- Data Storage Capacity
- Total amount of client data and documents that can be stored.
- Data Validation
- Automated checks and validation routines to ensure data quality and consistency.
- Document Management
- Support for storing, organizing, and retrieving client-related documents and forms.
- Historical Record Keeping
- Maintains a comprehensive change history or audit trail for client data.
- Multi-language Support
- Support for multiple languages in client data fields and interfaces.
Compliance and Security
Controls and tools that ensure regulatory compliance, data protection, and access monitoring.
- 2-Factor Authentication
- Support for two-factor (2FA) or multi-factor authentication (MFA).
- Anonymization and Pseudonymization Tools
- Support for making data non-attributable for testing or analytics.
- Audit Trail
- Comprehensive logs of user activities and changes in the platform.
- Client Consent Management
- Capture and store records of required consents and data handling preferences.
- Data Encryption
- Data encrypted at rest and in transit according to industry standards.
- Data Retention Policies
- Configure how long records are retained in accordance with regulations.
- Number of Compliance Certifications
- Count of third-party compliance certifications (e.g., ISO, SOC2).
- Regulatory Reporting
- Integration with required regulatory systems for reporting and compliance filings.
- Role-Based Access Controls
- Granular user access permissions, ensuring only authorized users access sensitive data.
- Third-Party Access Controls
- Monitor, restrict, and log third-party system integrations and access.
Integration and Extensibility
Capabilities for connecting the CRM to other brokerage, market data, communication, and back-office systems.
- API Availability
- Comprehensive API access for data exchange and process integration.
- Batch Data Sync
- Scheduler and tools for batch synchronization of large data sets.
- Concurrent Integration Limit
- Maximum number of concurrent system integrations supported.
- Custom Plug-In Support
- Extend system with in-house or third-party plug-ins and extensions.
- Integration Monitoring
- Visibility and alerts regarding integration health and data flow.
- Mean Integration Response Time
- Average response time for key API calls or integrations.
- Open Data Standards
- Support for widely accepted data exchange standards (FIX, OFX, REST, etc.).
- Single Sign-On (SSO)
- Integrate with directory services for unified credential management.
- Third-Party App Marketplace
- Catalog of pre-built integrations with popular fintech and productivity tools.
- Webhooks
- Configurable webhooks for real-time system notifications and triggers.
Interaction Tracking
Tools to capture and record all forms of communication and engagement between brokerage staff and clients.
- Activity Alerts
- Real-time notifications based on specific client activity or inactivity.
- Activity Logging
- Automatic or manual recording of client interactions (calls, emails, meetings, etc.).
- Bulk Interaction Upload
- Ability to bulk upload historical interactions.
- Call Logging and Recording
- Support for logging calls and, where allowed, recording conversations.
- Email Integration
- Ability to link and track email exchanges within client records.
- Interaction Storage Duration
- Duration for which interaction records are stored and accessible.
- Interaction Timeline
- Visual timeline display of all past client interactions.
- Meeting Scheduling
- Integrated scheduling tools for arranging meetings with clients.
- Notes and Attachments
- Add contextual notes and attach relevant files to each interaction.
- Task Assignment
- Assign follow-up actions or tasks based on interactions.
Performance, Reliability, and Support
Key attributes for continuous operation, vendor responsiveness, and technical support.
- 24/7 Support Availability
- Access to technical support around the clock.
- Disaster Recovery and Backup
- Automated data backup and rapid failover capabilities.
- Incident Notification
- Immediate alerts to administrators for system issues.
- Peak Concurrent User Support
- Maximum number of users supported simultaneously under full load.
- Performance Monitoring Tools
- Built-in utilities to monitor system health and usage.
- Regular Software Updates
- Commitment to periodic updates and enhancements.
- Response Time Guarantee
- Average time to respond to critical support requests.
- System Scalability
- Capacity to expand concurrent users or data usage without significant degradation.
- System Uptime SLA
- Contractually guaranteed percentage of system availability.
- User Community Portal
- Online forum and help center for users to share solutions.
Service Case and Ticketing Management
Tools for logging, tracking, assigning, and resolving client service and support requests.
- Active Case Limit
- Maximum number of open service cases the system can manage simultaneously.
- Assignment Rules
- Automated or manual assignment of cases to the appropriate team or individual.
- Average Case Resolution Time
- Mean turnaround time for resolving standard support tickets.
- Case Closure Feedback
- Collect client satisfaction feedback upon case resolution.
- Case Creation Automation
- Auto-generation of service cases from incoming emails or client messages.
- Case Resolution Workflows
- Guided workflows for efficient problem investigation and resolution.
- Client Portal Access
- Clients can view, update, and track their own tickets online.
- Internal Notes and Collaboration
- Private notes, file sharing, and team chat on each ticket.
- Priority and Categorization
- Support for tagging tickets by priority and type for routing and handling.
- SLAs and Escalation Rules
- Configurable SLAs and escalation triggers for overdue cases.
User Experience and Accessibility
Features that support ease-of-use, accessibility, and user interface customization for all staff roles.
- Accessibility Compliance
- Adherence to accessibility standards (e.g., WCAG) for users with disabilities.
- Contextual Help
- In-app help, tooltips, guides, and tutorials.
- End-User Training Tools
- Library of learning resources and onboarding modules.
- Localization
- Support for multiple languages and regional formats.
- Mobile Responsiveness
- Optimized interface for use on mobile devices.
- Multi-Window Support
- Ability to use multiple windows or tabs without session conflicts.
- Page Load Speed
- Average time to load main user interface pages.
- User Personalization
- Support for tailored views, notifications, and navigation per user.
- User Session Timeout Setting
- Duration after which an idle user is automatically logged out.
Workflow Automation
Automated workflows that streamline common client servicing tasks, onboarding, and approvals.
- Approval Routing
- Configurable multi-step approval flows for sensitive transactions or documentation.
- Average Task Completion Time
- Average time required for an automated workflow to complete a standard task.
- Concurrent Workflows
- Number of workflows that can be executed in parallel.
- Custom Workflow Builder
- Drag-and-drop interface for creating custom workflow templates.
- Document Generation
- Automatically generates standardized documents for client requests.
- Onboarding Automation
- Automates steps in the client onboarding process based on pre-defined rules.
- SLA Tracking
- Tracks workflow adherence to service level agreements.
- Service Ticket Automation
- Automates assignment and routing of client service tickets.
- Task Automation
- Automatically generates reminders, assignments, and escalations.
- Workflow Audit Logs
- Detailed tracking of workflow actions and status changes.